c. billadeau

All right! Got a moment in class, so here’s those Target giftcard designs I promised.

My illustration class was actually able to work with an art director and a designer from Target (whose names escape me right now) for three weeks on these, getting fabulous feedback all along the way. They critiqued our work based on Target standards and were really serious about it. And honestly, I really enjoyed the hard news. As much as I like my MCAD career, honest critique is hard to come by. Professors and students alike seem to skip around that and like to pad everything with useless, “oh I like this a lot” things.

Anyway. All that aside, the Target guys apparently liked them a lot! Maybe I’ll get lucky and they’ll show it to their higher-ups, hmm hmm?